General Information

Population 19.6 million
2017 GDP/capita $10,452
TV ad market size 2017 $245 million

2017 Performance

Prime time audience share (1) 30%
TV ad market share (2) 58%
(1) Average audience share in 2017
(2) TV ad market share represents CME’s share of the estimated TV advertising market in 2017

General Director

Aleksandras Cesnavicius
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Aleksandras joined ProTV in late 2013 and has more than 10 years of television experience.