2018 Target Prime Time Audience Data
(Q1 average)
2018 Target All Day Audience Data
(Q1 average)
Ratings
(%) 1
Audience Share
(%) 2
Ratings
(%) 1
Audience Share
(%) 2
Bulgaria Target group: 18-49
  2018 2017 2018 2017 2018 2017 2018 2017
bTV 10.5 10.8 34.2 35.6 4.7 4.9 30.4 32.2
bTV Comedy 1.2 0.9 3.9 2.8 0.7 0.5 4.4 3.3
bTV Cinema 1.2 1.2 3.8 4.1 0.5 0.5 2.9 3.2
bTV Action 1.0 0.9 3.1 2.9 0.5 0.5 3.2 3.0
Ring.bg 0.1 0.1 0.2 0.3 0.0 0.0 0.2 0.3
bTV Lady 0.2 0.1 0.8 0.3 0.1 0.1 0.8 0.4
CME Total 14.1 13.9 46.1 46.0 6.5 6.4 42.0 42.3
  2018 Target Prime Time Audience Data
(Q1 average)
2018 Target All Day Audience Data
(Q1 average)
Ratings
(%) 1
Audience Share
(%) 2
Ratings
(%) 1
Audience Share
(%) 2
Czech Republic Target group: 15 - 54
  2018 2017 2018 2017 2018 2017 2018 2017
TV Nova 8.3 9.0 26.5 27.9 3.0 3.1 22.5 23.7
Nova Cinema 1.8 1.7 5.6 5.3 0.8 0.8 6.3 5.9
Nova Action 0.8 0.8 2.4 2.4 0.3 0.3 2.6 2.4
Nova 2 0.7 0.9 2.4 2.6 0.4 0.4 2.7 3.0
Nova Gold 0.3 0.2 0.8 0.7 0.2 0.1 1.2 0.9
CME Total3 
11.8 12.6 37.6 39.0 4.7 4.6 35.4 35.9
  2018 Target Prime Time Audience Data
(Q1 average)
2018 Target All Day Audience Data
(Q1 average)
Ratings
(%) 1
Audience Share
(%) 2
Ratings
(%) 1
Audience Share
(%) 2
Romania Target group: 18 - 49 Urban
  2018 2017 2018 2017 2018 2017 2018 2017
Pro TV 10.4 11.2 26.5 28.5 4.5 4.7 23.3 24.0
Pro 2 0.4 0.5 1.1 1.4 0.2 0.4 1.1 2.0
Pro Gold 0.2 0.1 0.5 0.3 0.1 0.1 0.5 0.3
Pro Cinema 0.7 0.5 1.8 1.2 0.3 0.3 1.8 1.7
Pro X 0.2 0.3 0.5 0.7 0.1 0.1 0.7 0.6
CME Total 11.9 12.6 30.4 32.1 5.2 5.6 27.2 28.6
  2018 Target Prime Time Audience Data
(Q1 average)
2018 Target All Day Audience Data
(Q1 average)
Ratings
(%) 1
Audience Share
(%) 2
Ratings
(%) 1
Audience Share
(%) 2
Slovak Republic Target group: 12-54
  2018 2017 2018 2017 2018 2017 2018 2017
Markíza 7.6 6.5 22.6 19.2 3.2 2.7 21.6 18.6
Doma 1.5 1.4 4.3 4.3 0.6 0.5 3.7 3.8
Dajto 1.3 1.3 3.8 3.8 0.5 0.5 3.7 3.8
CME Total4 10.4 9.2 30.7 27.3 4.3 3.8 29.0 26.1
  1. Ratings represent the number of people watching a channel (expressed as a proportion of the total population measured).
  2. Audience share represents the share attracted by a channel as a proportion of the total audience watching television.
  3. All data for both 2016 and 2017 is reported as Live + TS0-3 (= viewed on the same day as live or within the next three television days).
  4. All data for both 2016 and 2017 is reported as Live + Vosdal (= viewed on the same day as live) + Guests.

Note: The CME total in each country represents the average for all stations, and may not result in the correct arithmetic sum.

Sources: GARB (Bulgaria), ATO – Nielsen Admosphere; Mediaresearch (Czech Republic), Kantar Media (Romania), PMT/ TNS SK (Slovakia)