POP TV
CME operates two complementary television channels in Slovenia, POP TV and Kanal A, the first and third most-watched channels in the country, respectively. POP TV reaches 94.7 % of the country's two million people.
POP TV, which began broadcasting in 1995, has a programming strategy to appeal to a broad audience through a wide variety of programming including series, movies, news, variety shows, game shows and features.
Approximately 33% of the schedule is locally produced programming, including top rated topical shows 24UR (24 HOURS), 24UR ZVEČER (24 HOURS AT NIGHT), Preverjeno! (Confirmed!) and Trenja (Friction). Also popular are local series Nasa Mala Klinika (Our Little Clinic), entertainment shows Vzemi ali Pusti (Deal or no Deal) and As Ti Tud Not Padu?! (Can You Digg It?!) and reality show Kmetija (The Farm). POP TV attracted an average all-day audience share viewers between ages 18 to 49 of 24.5% and an average prime-time audience share of approximatelely 29.4% for its target group of 18-49 in the first half of 2008. The POP TV channel broadcasts for 24 hours daily.
Besides domestic production POP TV also offer a variety of international programs, top featured films and global hit series, as well as telenovelas. The brand has also contributed to the popularization of sports such as Formula 1, basketball, golf and especially soccer by purchasing the exclusive rights for the FIFA Soccer World Cup in 2002 and from March 2007, the World Cup MOTO GP.
Although with its population of just 2.0 million, it is the smallest CME market, Slovenia's television advertising spend per capita is the highest within the markets that CME operates.
24ur.com is the website, operated the Pro Plus team, which specialises in offering video-on-demand. It also presents coverage of programming from POP TV and Kanal A and topical interactive features such as "citizen journalism" during election periods. 24ur.com was ranked number one media portal in Slovenia at the end of 2007.
The General Manager of PRO PLUS is Marijan Jurenec.
