POP TV
POP TV, which began broadcasting in 1995, has been the most successful Slovenian television channel for many years. It was the first choice of the viewers in 2008 and attracted an average all-day audience share of 25.4% in the target viewer group of 18 to 49 years of age and an average prime-time audience share of 31.9%.
The POP TV channel broadcasts 24 hours daily and reaches 95.7% of the country's two million people.
POP TV is operated by PRO PLUS and its mission is to offer its viewers an extensive, up-to-date and interesting choice of content in the fields of information and entertainment.
POP TV's programming strategy appeals to a broad audience through a wide variety of programming, including series, movies, news, variety, game shows and features. Approximately one third of the schedule is locally produced programming, including top rated topical shows 24UR POPOLDNE (24HOURS AT AFTERNOON), 24UR (24 HOURS), 24UR ZVEČER (24 HOURS AT NIGHT), Preverjeno! (Confirmed!) and Trenja (Frictions) and entertainment shows As ti tud not padu?! (Can U Dig It?!) and Lepo je biti sosed (It's nice to be a Neighbour). These programs are trendsetters attracting the highest ratings in the country and their anchors are the most respected figures on Slovenian television.
Besides domestic production POP TV also offers a variety of international programs, telenovelas, top featured films and several global hit series. The brand has also contributed to the popularization of sports such as Formula 1 and from March 2007 Word Cup MOTO GP.
Also very popular with viewers are spectacular specials such as Miss Universe and the Slovenian Media Awards Special (Viktorji) - all broadcasted on POP TV.
All domestic shows are now available and proving very popular on PRO PLUS's first nonlinear television in Slovenia poptv.si, Slovenia's first online catch up television service.
POP TV has received numerous domestic and foreign awards for its achievements. To date, it has received a total of 25 Viktors, prestigious awards for achievements in the fields of media and popular culture. At the last award ceremony Viktorji 2007 (held in March 2008) POP TV received 4 golden statuettes: Best News Show for 24UR (24 HOURS), Best Sitcom for Naša mala klinika (Our Little Clinic), Best Entertainment TV Show for As ti tud not padu?! (Can U Dig It?!) and Jurij Zrnec received the Viktor for the Most Popular Entertainment TV Show Host.
The General Manager of PRO PLUS is Pavel Vrabec.
