Pavel Vrabec
General Director of Pro Plus
Pro Plus: POP TV, Kanal A, TV Pika
Pavel Vrabec was born in Postojna, Slovenia in 1964. A graduate of Organizational Sciences at the University of Maribor, Pavel launched his career in media as a successful manager involved with a highly popular Slovenian radio station.
Mr Vrabec is recognized as a pioneer of the Slovenian media scene and is counted among its leading authorities. Pavel joined PRO PLUS in 1996 as Director of Sales, where he was credited with implementing a new sales model, which the company successfully introduced and which was later transformed into a standard across the Slovenian media market.
In April 2005, he was appointed Deputy General Director of PRO PLUS and he performed his function thoroughly and professionally, with insight into both domestic and international markets. Mr. Vrabec was later appointed General Director of PRO PLUS in December 2009.
Under his management, POP TV has maintained its leading position with the most popular TV programming in Slovenia, while Kanal A has significantly strengthened its position. TV Pika has been continually increasing viewership. At the same time, under Pavel’s direction, the company made significant progress in the field of web media, as it operates the most visited website in Slovenia in terms of unique users, 24ur.com, and several specialized web portals.
He is elected chairman of SOZ (Slovenian Advertising Chamber) for the 2010/2011 period.
In addition to his professionalism and dedication, he enjoys popularity among co-workers and business partners. Pavel lives in Ljubljana and his interests include sport activities and music. He is married and has a son and a daughter.
