Pro Tv S.A began operating MTV Romania in December 2007 after entering a licensing agreement with MTV Networks International.
MTV Romania has a reach of 65.1% and broadcasts 24 hours per day, both in Romanian language and in English (subtitled shows). It is the number 1 music channel in Romania and has a target audience aged between 15 and 34.
MTV Romania offers both international and local programming including the latest mega-shows, global events and an entire series of shows designed to perfectly integrate with the lifestyle of the channel's target audience.
Internationally recognizable series and shows, such as South Park, Friendzone, Skins, Ridiculousness, Disaster Date, Pranked, Mike Judge’s Beavis & Butt-Head, I Used To Be Fat cater for an array of tastes and offer a wide range of choice for the viewer.
Big events such as MTV Europe Music Awards and MTV Video Music Awards are transmitted live, bringing to the Romanian public unique performances from the world's greatest stars, images from the Red Carpet, VIP areas and exclusive interviews.
When it comes to keeping up to date with news about international music stars and trusted air-play charts, Romanians can turn to www.mtv.ro.
The General Director of CME's operations in Romania is Aleksander Cesnavicius.