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Czech Republic

General Information
Czech Republic Population 2014: 10.5 million
2014 GDP/capita,
current prices:
TV ad market size 2014: $308 million
CME ownership: 100%
EU membership: May 2004
General Director: Christoph Mainusch
Main general entertainment TV channel: TV Nova
Other thematic channels: Nova Sport, Nova Cinema, Fanda, SMÍCHOV, Telka
2014 Performance
Combined prime time audience share(1): 41%
Tv Ad market share(2): 60%

  1. Average audience share in 2014
  2. TV ad market share represents CME’s share of the TV advertising revenues in 2014

Sources: CSU, IMF 2014, ATO – Mediaresearch, CME estimates.