Operations » CME countries » Bulgaria


Bulgaria

General Information
Bulgaria Population 2014: 7.2 million
2014 GDP/capita,
current prices:
$7,318
TV ad market size 2014: $107 million
CME ownership: 94%
EU membership: January 2007
Chief Executive Officer: Pavel Stanchev
Main general entertainment TV channel: bTV
Other thematic channels: bTV Action, Ring.BG, bTV Comedy, bTV Cinema, bTV Lady
2014 Performance
Combined prime time audience share(1): 39%
Tv Ad market share(2): 57%


  1. Average audience share in 2014
  2. TV ad market share represents CME’s share of the TV advertising revenues in 2014

Sources: National Statistical Institute, IMF 2014, GARB, CME estimates.