Operations » CME countries » Bulgaria


Bulgaria

General Information
Bulgaria Population 2013: 7.2 million
2013 GDP/capita,
current prices:
$7,412
TV ad market size 2013: $112 million
CME ownership: 94%
EU membership: January 2007
Chief Executive Officer: Pavel Stanchev
Main general entertainment TV channel: bTV
Other thematic channels: bTV Action, Ring.BG, bTV Comedy, bTV Cinema, bTV Lady
2013 Performance
Combined prime time audience share(1): 38%
Tv Ad market share(2): 62%


  1. Average audience share in 2013
  2. TV ad market share represents CME’s share of the TV advertising revenues in 2013

Sources: IMF, GARB, CME estimates.